Similar to Netflix, Spotify seems to test out how games will fare with their range of services. Spotify has acquired the popular music game Heardle, which currently remains free and in the long-term, will be completely integrated into Spotify. ![]() So, it’s yet another reason to make sure you list your concerts on Spotify, as well. According to Spotify, this is just the first step to shining the spotlight on events. To better alert users to concerts in their area, Spotify has launched a new Live Events Feed. Up until recently, only creators from the US, Canada, UK, Australia, and New Zealand were able to make video podcasts, but now, this feature has been expanded to six additional countries, namely Germany, France, Italy, Spain, Brazil, and Mexico. The number video podcasts on Spotify is unknown, but it will grow significantly in the coming months. A year ago, it was only 2.9 million and in 2020, 1.5 million. In total, there are now 4.4 million podcasts on Spotify. However, all in all, they still recorded a 194 million dollar loss. The ad revenues made up 13% of those, which is a new high. The revenues were as high as 2.86 billion euros (+23%). Spotify has now reached 433 million monthly active users (19% more than in the previous year) and 188 million premium subscribers (+14%). Let’s start with the numbers from the 2 nd quarter of 2022. We’ve summarized everything that has happened in the past few weeks for you. Spotify wants to achieve one billion monthly users, and with that goal, the company naturally can never stand still. The music game Heardle was acquired by Spotify.Video podcasts are available in 6 more countries. ![]() Spotify continues to grow and still makes losses.
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